small ads

POF Case Study: How High to Bid for Top Placement With 728×90 Wide Banners

Posted By ThriveTracker on Jun 11 2012

In POF, 728×90 “Wide Banners” run in the same locations as the smaller 310×110 and 110×80 “Small Ads”. If you have two identically-targeted campaigns, however, the one running Small Ads will get delivered at an earlier session depth than the one running Wide Banners, unless you raise the bid of the wide banners well beyond…

Advanced Photoshop Batch Processing: Using Sources from Multiple Directories Through Templating

Posted By ThriveTracker on May 20 2012

This week, I had multiple people ask me how they can create a batch of 300×250 ads with their current collection of 310×110 ads. So, say you had 80 small ads and you wanted to combine them into 40 IAB banners, how would you do it? At first, I thought there was no way since…

Create Your Own Image Variation Packs + the Trick to Mimicking POF’s 110×80 Ads

Posted By ThriveTracker on Mar 31 2012

In addition to the little POF trick I’m going to demonstrate in this video, I also show you how to apply multiple image variations to any ad, be it POF or Facebook. Through Photoshop Record Actions and Batch Processing, you can create your own library of border, or any other type of, variations that you…