POF Case Study: How Display Size Can Affect Landing Page Performance

With as much experience as we’ve had in POF, there are still a lot of questions we have yet to answer and a vast more that we haven’t even thought to ask.   That said, recently we decided to tackle one question that’s been in the back of our heads for a little while regarding…

3 Simple Yet Effective jQuery Techniques You’ll Use Time and Again

In our previous post, we discussed how useful learning html, php, javascript, and jQuery could be to your digital marketing career. In this post, we wanted to provide some examples showing just how true that can be. Using jQuery’s library of code, we can create a shaking effect, pulsating effect, and typewriting effect that will…

Stop the Excuses. Learn to Code as a Digital Marketer

If you’re not a native coder, then it’s likely that in your internet marketing career, you’ve come across some HTML code to an incredible website that you’d like to use, but couldn’t make heads or tails of it. In cases like these, people either: 1) dismiss the site as too complicated and settle for continued…

Capture More Leads With Mailchimp and UI Parade’s Custom Submit Forms

This post will take you the steps of how to easily install and setup email submit forms in your website using the autoresponder Mailchimp and an easy-to-use submit form design tool. Mailchimp List Building and Management Mailchimp is an email autoresponder that allows you to build and manage email lists from your website’s traffic. It…

Anatomy of a SubID: 4 Things to Know About Conversion Tracking

Before we began developing the fully-comprehensive campaign management platform, we had to become well-versed with the intricacies of subIDs and the weight they hold in tracking. At the same time, while subIDs are ubiquitous in internet marketing, it’s become apparent to us that a lot of online marketers don’t quite understand what a subID is…